Media Notice
| Contact: Martin Keller Media Savant Communications CO. 612-729-8585 / mkeller@mediasavantcom.com |
FOR IMMEDIATE RELEASE |
LANCETCARD WEB MAKEOVER CONTEST SELECTED AS FINALIST FOR UPSIZE MAGAZINE'S BUSINESS BUILDER AWARD
Cheeky Ad, humorous graphic asks, "Does Your Website Sink?"
BURNSVILLE, MN - For the second consecutive year, LancetCard™ created by Lancet SoftwareSM has been recognized for its innovation and creativity by Upsize Magazine's annual "Business Builder Award" in the Marketing and Communications Best Practices category. This year a LancetCard promotion seeking the ugliest website in need of a web makeover was chosen as one of four finalists. The campaign integrated direct marketing, advertising, web/viral marketing and public relations. This year's Upsize winners will be announced at the awards ceremony on October 26, 2006, at the Earle Brown Heritage Center in Brooklyn Center, Minnesota.
The Web Makeover Contest sought out the ugliest, most design- and functionality-challenged websites in a campaign asking, "Does Your Website Stink?" supported by attention-getting graphics. More than 50 companies submitted makeover entries with two winners receiving a makeover using Lancet's web services valued at $2,800 dollars each.
About LancetCard
To separate itself from the ongoing commoditization in its industry, Lancet Software developed LancetCard, the country's first pre-paid website development and maintenance card. LancetCard is ideal for departments of large companies that may need to spend their annual web budget before an expiration date: buying time on the card ensures that the money gets spent effectively and the work gets done when needed. It's also perfect for businesses of any size to make web upgrades to ecommerce or other functions. It's especially effective for small-to-medium sized businesses that may require website tweaks, or for those who finally want to have an online presence.
Additional customer benefits include:
- Tracking card usage over a customized website, complete with the Lancet consultant's work notes
- Priority response times for card users
- Greater transparency anytime, anywhere in the consulting/project process on billing and available hours
- Automatic reminders about hours remaining and other work-related tasks
- They're simply COOL to use!
About Lancet Software
Lancet Software, provides a variety of web-based services, including design, maintenance, hosting, ecommerce, upgrades and other functions. It also has a division dedicated to Business Intelligence applications in data warehousing and other customized tools using proven software methodology created by proficient teams trained in Information Systems and Technology. Lancet boasts an innovative and award-winning "Open Book Culture" that readily benefits its customers, who range from small and medium-sized entrepreneurial businesses to larger companies in consumer goods, Internet, healthcare, financial services, telecommunications, government and other industries. A model Minnesota employer, Lancet's Open Book Culture and has earned two "Great Places to Work" awards from the Twin Cities business media and national recognition from The Principal Financial Group for its outstanding employee benefits program. Visit Lancet online at www.lancetsoftware.com. For more information about the web division, visit www.lancetcard.com.
For more information - or to interview Tom Niccum - please contact Martin Keller at 612-729-8585, or mkeller@mediasavantcom.com.